NEW! DEALERROCK DMS
INTEGRATION
With the click of a button, instantly connect your customers with the financing they need and eliminate double work for you. Customers who fill out a credit application before leaving the dealership are nearly 30% more likely to follow-through on picking up that unit.


New Tools for You

ENTER TO WIN
*Limit five Apple Watches.
We want to do everything we can to help you save time—and one lucky winner will stay on top of everything with brand new Apple Watches for the team! *
APPLE WATCHES FOR YOUR TEAM!

PROMOTE F&I IN YOUR SHOWROOM
Close a deal in record time with our innovative and informative F&I videos. With easy-to-install displays on your showroom or service tv’s, customers will learn about the benefits of F&I while browsing your inventory. They’ll know
you’re a one-stop-shop to complete their purchase without ever leaving your lot.


FIVE MINUTES TO FINANCING
Time is money—and by partnering with Priority One Financial Services for all your financing and insurance (F&I) needs, you can have more of both.
Priority One has always been a leader in F&I, and we’re bringing you new and innovative ways to help your customers secure financing faster than ever.