Priority One In the News
Boat & Motor Dealer
- August 2007: "Shot gunning" credit applications can be a dangerous detour
- May 2007: Making customers happy by creating a tantalizing F& menu
- March 2007: Using F&I Technology to Save Time and Improve Efficiency
- December 2006: Boating Trends F&I: Dealers look to F&I to keep Profits up when sales are down
- May 2006: F&I in your Dealership: Protecting Customers, Protecting You
- March 2006: CSI in F&I CSI in Your Dealership: It’s Not Just for Sales & Service
- August 2005: Selecting the right service contract company can produce valuable sources of income
- May 2005: F&I technology can make dealers more competitive
- March 2005: How to choose a loan broker
- December 2004: Trends in Finance & Insurance: How dealers can get the most out of their secondary lenders
- August 2004: Boat Insurance: Deal Maker or Deal Breaker
- May 2004: Credentials are Essential In Hiring Finance & Insurance Professionals
- March 2004: Make F&I Part of Every Sale: A Key for Tracking Overall Performance
- August 2003: Don’t finance what you don’t own! Understanding Your Indirect Lender Agreements
- May 2003: Automatic Approvals for F&I: Powerful Tools... If You Know How to Use Them
- March 2003: The Lender Relationship: You Need Them and They Need You
- October 2002: How to Avoid Losing Lenders: The Importance of Funding Ratios
- July 2002: F&I On the Internet:: Don’t Let Technology Pass You By
- October 2001: You can’t manage what you don’t measure: Tracking the Success of Your F&I Professionals
- September 2001: F&I in the 21st Century: Dealers Are Saying “Outsource It”
- June 2001: How to Avoid an F&I Pitfall: Overcoming the Interest Rate Objection
- January 2001: Selling F&I at Boat Shows : Put Yourself Ahead of the Competition
- November 2000: It takes a Pro: How to Maximize Your F&I Profits
- May 2000: Converting the Nonbelievers: Turn Cash Customers into Finance Customers
Boating Industry
- 2/27/2007: Money in the Bank: Smart dealers maximize profits through F&I
- 11/21/2006: Priority One is endorsed by the MRAA as its exclusive F&I services provider
- 9/26/2006: Priority One launches dealer portal
- 4/7/2005: Marine Market Focus: F&I weathers stormy fall
- 05/19/04: Priority One becomes MRAA Silver Patron
- 03/16/04: MRAA endorses efforts to seek dealer feedback
- 03/10/04: Priority One seeking dealer feedback
- 2/20/04: Priority One creates hull-insurance subsidiary
Sounding Trade Only
- September 2007: With dealer margins low, F&I can pick up slack
- October 2006: Dealers can monitor financing in real time
- Daily E-News 05/19/04: Priority One joins MRAA
- Daily E-News 04/05/04: Priority One offers sales incentives
- Daily E-News 03/11/04: Priority One seeks feedback on service
- September 2003: Experts Say F&I Becoming a Dealer Gravy Train
RV Executive Today
- August 2007: Time to Take Control
- May 2007: What's On Your Menu? The Path to Happy Customers
- December 2006: F&I at RV Shows: The Great Sales Protector
- November 2006: Industry News: Priority One Unveils Comprehensive F&I Technology
- October 2006: The Keys To Finding Success With Non-prime Financing
- April 2006: Converting the NonBelievers: Turn Cash Customers Into Finance Customers
- August 2005: Dealers Are Saying “Outsource It”
RV Trade Digest
RV Business
Tampa Bay Business Journal
- May 2007: Priority One becomes area's first to land in Berkshire Hathaway fold
- August 2006: Popularity of RVs leads manufacturer to hire financial services firm
- December 2005: Boat insurance underwriters charging more to recover losses
- July 2004: Women entrepreneurs are willing to take financial risks, study shows
- July 2002: Lisa Gladstone named one of 20 Distinguished Women in Business for Tampa Bay.
- February 2002: Managing Growth is ‘Priority One’
Our President, Lisa Gladstone, writes a regular article on F&I for Boat & Motor Dealer magazine. Other trade publications also trust Priority One as the best source on F&I in the recreational vehicle and marine industries and frequently quote us in their articles.
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